Franchise Due Diligence

Franchising is a great vehicle to generate cash flow, build wealth & create freedom. 

But hold your horses!

Proper due diligence is critical before you sign any agreements or make any investments.

Why Take This Course?

  • Expert Insights: I bring first hand experience as a multi-unit franchisee (33+ locations) and franchise broker.
  • Narrow & Deep: We delve into the financials, legal aspects, and even the softer skills like relationship-building with franchisors.
  • Actionable: Each module comes with a set of actionable steps that guide you through the due diligence process.

What Will You Learn?

  • What to look for in a Franchise Disclosure Document (FDD)
  • The art of evaluating a franchise's corporate culture
  • Financial analysis that could make or break your decision
  • Understanding operations as a franchisee
  • and more!

Who Is This Course For?

  • First-time business owners exploring franchising
  • Existing franchisees looking to expand their portfolio
  • Entrepreneurs who want a deeper understanding of franchising

See you in the inside!



Buying a franchise is a complex investment. Brian Beers, Beersware LLC, or any affiliated team members are not an agent of the Franchisor, but an independent contractor assisting clients in reviewing franchise opportunities. Information provided by us is not for your reliance on, nor do we make any representations as to performance of any franchised business.

The FDD provided to you by the Franchisor and the Franchisor themselves will provide you certain information to evaluate the business opportunity, which is regulated by the Federal Trade Commission and certain states franchise laws.  The information in the Franchise Disclosure Document will help you evaluate the opportunity and make up your mind. More information on franchising, such as “A Consumer’s Guide to Buying a Franchise,” which can help you understand how to use this disclosure document, is available from the Federal Trade Commission. You can contact the FTC at 1-877-FTC-HELP or by writing to the FTC at 600 Pennsylvania Avenue, NW, Washington, DC 20580. You can also visit the FTC’s home page at for additional information. Call your state agency or visit your public library for other sources of information on franchising.

You understand that you must conduct an independent investigation of the business contemplated to verify all information provided to you by all sources, which should include an independent legal review of the FDD provided to you by the franchisor.  You recognize that, like any other business, an investment in a franchise involves business risks and that the success of the venture is dependent, among other factors, upon the franchised business model, franchisor support, your business abilities, and efforts of you.

We do not, in this Agreement or otherwise, make any representation or warranty, express or implied, as to the potential success of the business venture or ventures we discuss and evaluate with you.

Educational Purpose Only: The content of this course is intended for educational and informational purposes only. It does not constitute legal, financial, or professional advice. The course is not a substitute for consulting with qualified legal & financial professionals.

No Guarantees: While this course aims to provide useful and accurate information about the franchising due diligence process, there are no guarantees of success, profit, or any specific outcomes.

Individual Responsibility: Participants are solely responsible for their actions, decisions, and due diligence when considering or entering into a franchise agreement. This includes but is not limited to, interpreting Franchise Disclosure Documents (FDDs), vetting potential franchisors, and making any financial investments.

Limitation of Liability: The course creator and affiliated entities shall not be held liable for any direct, indirect, incidental, or consequential damages resulting from the use or misuse of the information provided in the course.

Updates & Accuracy: While efforts are made to keep the course content up-to-date and accurate, laws and best practices may change over time. The course creator is not responsible for the timeliness or relevance of the course material.

By participating in this course, you acknowledge that you have read, understood, and agreed to this legal disclaimer.